Reveals  eBay  Secrets

WARNING!  eBay Gold Prospectors!

With the eBay Gold Rush on, do you want

to be one of the 3% pulling in Gold Nuggets

or one of the 'also rans' getting only flecks

of Gold Dust for your efforts ?

What if a 'Proven Step by Step Roadmap' which

virtually guarrantees your success of being a top

business person on eBay were available; would

this give you the confidence to make a life-

changing decision and charge into a career

change ?

An amazing new eBay book reveals secrets that will ensure that followers become successful eBay Business People if the implement strategies that are covered. With over 200 million registered users and over 2 million visitors each day looking for items to purchase, spending over 400 billion since its creation, you would have to be 'touched' to turn your back on such an opportunity. The eBay success story as far as a business icon goes is second to none.

With any businesses, there are the big successful ones and then there are the 'also rans' who stuggle to make enough to even cover costs. EBay is no different and if you were to go in with 'rose tinted glasses' expecting to be a millionaire in a short space of time, then you are just dreaming. Remember that a little knowledge will take you only some of the way but learning from experts will take you all of the way.

The best plans for Success always come from successful people.The people who follow and copy successful people most often become successful themselves. A very successful eBay Businessman has finally revealed his secrets to building a huge eBay Business which is turning over millions of dollars. Obviously he won't tell you the products he sells BUT the methods and steps he uses can be applied to any product and 'niche' on eBay.

Just some of the important things you will learn are:

• How to get started on eBay without spending a dime on inventory – a huge saving.
• Where new eBay members always go wrong – mistakes cost not only money but valuable time.
• The steps you do before even listing an item on eBay – preparation is just so important.
• A 'hidden' registration link that eBay doesn't advertise anywhere which will reap you priceless benefits - this alone is worth many times the price of the book.
• How to determine the types of products to avoid selling that almost all new eBayers full into the trap of - nobody buys 'lemons'.
• How to quickly at the click of a button, work out the 'profit-per-sale' on items – which products are Gold-mines and which are not worth bothering with.
• How to track down obscure products and their eager buyers at the click of a button – small, hot niches are the best markets.
• A complete list of his top-secret wholesale suppliers which will sell you just about every product 'under the sun' for pennies on the dollar – priceless.

And the list of advice, steps and procedures goes on and on. Think about in in these terms. If you were to start up a conventional business, what would be your 'start-up' costs not to mention the ongoing costs of rent, electricity, labour, etc. Going into a completely new business environment such as the Interent requires a whole new set of business procedures and skills. To put it bluntly; taking advice from people who have done it all themselves and successfully has to be on the TOP of the List, even if it has a monetary cost.

This eBay Resource will be your recipe to success and it is aptly titled, "eBay Fortune: The Definitive Roadmap to Auction Riches".

To obtain your copy of "eBay Fortune: The definitive Roadmap to Auction Riches", use the Link of the below book image.

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Basically anybody can sell something on eBay and make a few bucks but if you are contemplating starting up an online business, then you had better be prepared for a steep learning curve. The easiest way is to follow the plan or roadmap of an expert who has pioneered the way and can show you the pitfalls to avoid. As with conventional ‘brick and mortar’ businesses, your reputation and credibility are keys to your success. Important to this setting up a Legal Entity (Ltd or LLC) because this promotes you as being a legitimate business whom Wholesale Suppliers will work with. So if you intend to start a serious online business, you have got to start as you mean to continue.

The next most important step is to find out and learn the different methods of selling on eBay along with the various practices, software programs, etc that streamline the process of selling to make it as automated as possible. There is really a lot going on in this field and it is changing by the day. It is virtually useless going to school or university to learn selling on eBay or the Internet as these organizations are so far behind the play that it is not funny. You could be half way through a course or degree and the information taught is already out of date.

When you have systems organised, it is important to research products that there is a demand for and ones that should give you a sizeable profit. Allied with this is finding the best Wholesalers who are going to sell you products at low prices. There are many ‘cowboy wholesalers’ out there and again it is in your best interests to seek and even buy advice or information from those who have done it all before. Good information is invaluable as it takes only one of two mistakes to lose good money which could have been prevented by following expert advice. “Good business people learn from their mistakes; excellent business people learn from the mistakes of others”.

When you have found a good niche product (good profit, low competition, high demand), then it is important to market it professionally. Good photos, correct packaging, excellent sales copy explaining all the ‘ins and outs’ of the product and above all testimonies from delighted and well satisfied customers. Again, this area of expertise is so important to ‘grabbing the attention’ of the customer and convincing them that they need to buy your product because of the benefits they perceive they will receive. Your ‘Sales Copy’ and Presentation needs to be right on the button and again you need to get the right advice. Even the best eBay marketers are constantly renewing their sales approach in line with new information and advice they can glean from other successful marketers.

Finally, you need to focus on customer service. The old saying “service with a smile” is so apt but on the internet, smiles cannot be seen. One has to gain the customers confidence by offering exceptional service, personal responses to queries, money back guarantees, and bonuses if they buy your product and so on. The aim is not so much in making the sale but to have that customer come back again and again to buy further items off of you. A repeat customer is your best customer because you know they are happy with what you offer and the service you provide. Remember that ‘bad news travels at least ten times faster than good news’ and so it only takes a handful of negative comments in Feedback Columns to seriously wreck your business.

So you can see, that it is not all ‘peaches and cream’ setting up a business on eBay expecting to make your fortune overnight by selling an ‘everybody want’ product. Stories of people who have done so quite often don’t put the feat in the correct perspective. Most often they have laid a tremendous amount of ‘groundwork’ behind the scenes and launched a product to a public which are primed and ready to buy. So before you start, spend some money and time researching the path you are going to take and especially look to take the advice from others who have pioneered the way.

For Best Advice and Information on setting up an eBay business, one of the best books on the market is one produced by a Millionaire eBay Marketer by the name of Tom Barnes whose book is entitled;  "eBay Fortune – The Definitive Roadmap to Auction Riches".

To obtain your copy of "eBay Fortune: The definitive Roadmap to Auction Riches", use the Link of the below book image.

Do you sell on Ebay? If so, this may your opportunity to take your business to the next level: to increase sales and operate more efficiently. This advice comes direct from Ebay PowerSellers, the best in the business. Avoid their mistakes and adopt these twenty tips into your Ebay business; you’ll be glad you did.

1. Raise your shipping fee.

Make sure you don’t just charge for the shipping postage, but for your ‘handling’ fees as well. This may include packaging materials such as labels, envelopes, and bubble wrap, as well as your time to prepare and drop the package off at the post office. Make sure your minimum shipping & handling is $1 beyond your actual shipping, and hopefully a few bucks more than that.

2. Use stealth postage.

Print your shipping labels without showing any shipping costs. Labels printed from PayPal and other services will do this for you. If a customer ever complains about your profits from shipping, simply respond and explain your S&H fee includes both shipping AND handling. The handling includes the cost of packaging materials and time. If all your Ebay listings have this basic shipping & handling disclaimer, then you should never get a complaint.

3. Don’t waste money on ad embellishments.

Don’t pay extra for featured, bold, or any other flair. Gallery is the only option that may be useful in some cases, depending on what items you sell. Most people find your listings by keyword searches. Embellishments generally do not seem to increase traffic. Remember that the ‘add ons’ are where most companies make their profit. You want to use this strategy when selling to your customers, but not when buying listings from Ebay.

4. Lower your PayPal rate.

If you receive more than $3,000 per month in PayPal funds you can qualify for a lower merchant % rate. Rates are subject to change, but it may take you from 3.1% to 2.7%. https://www.paypal.com/us/cgi-bin/webscr?cmd=_fees-rate-about

5. Set your minimum selling price.

Anything you list on Ebay has a certain overhead and below a certain price, selling is no longer worth it to you. This should take everything into consideration- your time, utility costs, office equipment, software, ISP fees, workspace rent, and more. Some sellers set a general, all-items minimum selling price at $5, $10, or $20. Figure out your minimum price and stick to it. It is also important to calculate your monthly sales break even point. You want to make sure your business is worthwhile and meets your basic minimum goals, especially if put a lot of energy into it.

6. Use bundles.

Using low priced items bundled together is an effective strategy to pass savings on to a customer, yet maintain your minimum selling price. This bundling strategy occurs frequently in retail stores – like 8 pairs of socks – and in grocery stores – 10 hotdogs – and big box stores, like Costco: 2 packs of cereal. Selling these items individually would not be worth it. However, bundling allows you to sell for a higher price while giving a customer a feeling of savings through the bulk purchase- even though they are probably buying more than the customer really needs.

7. Save money on packaging supplies.

If you’re creative, you can find cheap or free sources of packaging materials. For instance, packing peanuts can be found for free if you ask around industrial places or furniture stores. If you are a UPS member, you can get free shipping tape. You can often get unmarked boxes for free if you ask around stores in malls or office supply stores. Some Ebay sellers use the free USPS priority mail boxes and turn them inside out in order to ship via another service. Not only does this look unprofessional and take extra time, but it’s illegal, according to USPS. Look around and you will find either free or affordable solutions.

8. Take good digital photos of your items.

You don’t have to have an expensive camera to take good digital photos, but just a basic knowledge of photography. Do a Google search and you will find a quick list. This usually includes using a tripod, making sure the lighting is good (bright and diffused – no harsh shadows, such as natural light), and making sure the background is white or solid- with no distracting objects in the frame. If you photograph small items, you may consider buying a cheap light box or light tent for $100 or less. You can find these on Ebay, of course.

9. Lure people to your Ebay store.

Listing fees in your store is a fraction of the cost as a regular listing. So, if you place links or banners in your regular listings that encourage viewing your store items then that could help increase store sales.

10. Use automated feedback.

Sellers used to spend hours keeping track of feedback. If you use Selling Manager Pro, you can use automated feedback in bulk. After a quick setup, you may never have to spend time leaving feedback again. It can either be set so you automatically leave positive feedback after each auction or only when you receive positive feedback. If you ever get neutral or negative feedback, you have an option to deal with it manually.

11. Automate email messages to customers.

When a customer makes an order you can have emails automatically sent from you to them. Services like Ebay’s Selling Manager Pro do this. The email can either be an invoice for them to pay, or, if already paid, it can just acknowledge their order and offer additional products, encouraging repeat business. Automating these emails is a great time saver and an effective marketing tool.

12. Promote repeat business.

Repeat business is the best. It’s far more efficient to sell more products to the same customers than to seek out new ones. Even if you have to alter your business practice to create ‘add-on’ products specifically to sell to your existing customers, then do so! No one is more likely to buy from you than your existing happy customer.

13. Offer bulk purchase incentives.

People like getting discounts. In reality, they may be paying an arm and a leg but if they ‘feel’ like they’re saving, then they’re happy. And if your customer is happy, then you’re happy. By offering price breaks on lots of items in the same order, it may encourage people to buy more to ’save more’ and increase your sales. You can also offer free shipping or give a free gift after a customer buys a certain number of items.

14. Never miss a marketing opportunity.

Every point of contact you have with a customer should promote your products. If you send an email, for example, always include your URL to view more products. When you ship a package, enclose a flier that shows more products and encourages visiting your store or website. To make it effective you have to give them a reason to buy. Try enclosing a coupon for 25% off their next purchase – expiring in 5 days, for example, to convey a feeling of urgency. People don’t like missing opportunities, so if you propose a sale on additional items, always have a deadline. Try also stamping your URL on the outside of the packages or typing on the shipping label as part of your address. You never know- someone who handles the package may be curious to visit your site. Or, the package may sit in an office and someone may walk by it and later choose to visit your URL. There is no restriction for mailing a little ‘advertisement’ and a lot of hands carry and view that package.

15. Use flat rate priority shipping from USPS.

Flat rate priority shipping is a pretty good deal for either domestic or flat rate global priority (for international orders). The flat rate envelopes (cheap) should not be confused with the regular priority envelopes (expensive).

16. Choose a store name that uses keywords.

Your Ebay store pages will get indexed by search engines and if keyword optimized, you should get more search traffic to your store. So, when you choose your Ebay username and Ebay Store name, use a keyword or two as a part of your name. Then, use the same keyword within an H1 tag, in bold, in italic, and in your text description. Using the basic SEO principles for your Ebay store pages and about me page will help it get more traffic from search engines.

17. Schedule your listings to end at a peak time.

The timing of your listing is important, because in the final few hours before its end, it becomes increasingly more visible and prominent to visitors. This narrow window of time is when your item is most likely to sell. It may take some research and experimentation to find the peak time for your auction to end. Tools like Turbo Lister allow you to easily control when each auction starts and ends. Even though it costs a few cents extra to schedule (postponing an auction’s start), having a listing end at a peak time is definitely worth it. To help find an ideal time, we can first eliminate when you don’t want your listing to end. Assuming the majority of your buyers will be in the U.S., we can first assume you don’t want your auction to end anytime between 11am or 8am, since the majority of people will be asleep. Further, you might ask yourself if your type of item would be used for work or personal use only. If for personal, it might be worth considering that during a lunch break or near the end of a workday (5pm), or mid-evening may be an appropriate time to list such an item. For professional work-related items, perhaps it less likely that someone may search for these items in the evenings, but more during working hours. If you have a store, you may also view statistics to see what day of the week and what time of day most people visit your store. Experience as a Powerseller has shown that Sunday afternoon through Thursday are the best days. And 11am to 8pm PST tends to be the most effective time ranges. Avoid holiday mornings and afternoons, as many people sleep in and usually go shopping and are away from computers in the afternoon.

18. Fill your listing title with keywords.

Use all the space allowed with meaningful keywords and avoid the use of empty words like ‘awesome’, having ALL CAPS, or using too many exclamation marks!!! Try adding misspellings in your title. It might increase traffic in some cases.

19. Use photos directly from the manufacturer.

It saves time to copy and use a photo from the manufacturer’s website and it looks professional. In most cases the manufacturer encourages use of their official photos as it helps their products get represented accurately and professionally. However, always be conscious of copyright laws and read any image use agreements posted. Taking images from other Ebay sellers is not recommended.

20. Put your website URL in your About Me page.

Ebay rules allow you to link to a website from your About Me page as a way to provide more product or company information to the prospective buyer. Make the URL bold and prominent and you should see a slight increase in traffic to your website. The more you sell directly from your own website, the better. Even if all you have for ecommerce is the free PayPal checkout buttons, it is still preferred to selling through Ebay. You can save money by selling directly (fewer fees) and benefit by establishing a more direct relationship with the customer.

If you’re at all familiar with eBay, you know that some seller’s
listings always seem to end at a higher bid than other seller’s
listings. Do they have secret knowledge that gets them higher
bids? In a way, they do.

There are some tried and true secrets that, when put into
action, will allow you to sell your items for more money than
you would have if you didn’t have this knowledge. Below are 5 of
the easiest ways to make sure that you sell your item for the
best possible price.

Secret Number 1 – Pictures, Pictures, Pictures!

I’ve seen it a million times. Someone has a valuable item for
sale but there’s not a picture to be seen anywhere in the
auction description. That’s a BIG problem. People like to see
what they’re buying and if you don’t post any pictures, you’re
not going to be getting top-dollar for what you’re selling.

Whenever you list an item to sell, always include at least one
picture. The more pictures you post, the better. There’s no such
thing as too many pictures. Post as many as you can.

Secret Number 2 – End it on a Monday afternoon. It used to be
that ending your auction on a Sunday night was your best bet.
However, everyone caught on and now there’s so much competition
on Sunday night, your item is likely to get lost in the shuffle.
End your auction on a Monday afternoon and you’re likely to see
your bid price soar.

Secret Number 3 – Use the Gallery Option

When listing your item to sell, eBay has a gallery picture
option. This means that a thumbnail photo of your item will
appear next to your listing description in the website search
results. If you want top dollar for your item, use this option.

Secret Number 4 – Encourage Competitive Bidding

If you have a popular item for sale and you know a lot of people
will be interested in it (such as the hottest toy of the year
around Christmas time) start the bidding out at $1. You can
either put it at $1 with no reserve or if you’re not comfortable
with that, list it at $1 with a reserve price of as low as
you’re willing to sell the item for.

Secret Number 5 –

Accept payment by credit card. People like convenience and if
you want top dollar for your item, you’re going to want to
accept credit cards. There are a number of payment processing
services on the web, like Paypal.com, who will allow you to
process payments via credit card.

There’s one little secret to looking like you run a large eBay auction business… And the best thing about this secret is that it takes away one of the biggest risk of doing business online.

If you visit the eBay discussion forums, you’ll notice that many people ask about this secret, but no one wants to leave a reply.  I’m going to tell you in a moment what this guarded secret is and then I’ll list the three things about this secret you must be aware of to make sure things run smoothly when you use it.

Big companies, such as Amazon.com know and use this secret “way” of doing business.  But smaller lesser known companies also use these methods of getting products purchased by their customers delivered to them without having to stock or invest their money on inventory. 

If you don’t use this service, you may delay the growth and profit potential of your eBay auction business.  Your competition on eBay is probably using it right now, and that means you’re starting out at a disadvantage. 

These other eBay auction sellers are using what’s known as drop shippers.  These drop shippers have warehouses full of merchandise ready to be packed and shipped directly to their dealer’s customers.  To the customer, it looks like the package came directly from the eBay seller because it will have only the sellers return address on it.

Now back to the question that most people on the eBay forums ask about this secret way of doing business online, which is where do you find these drop ship suppliers?  How do you get a genuine list of drop ship suppliers who have the product you want to sell and you pay wholesale prices only when the customer first gives you the order?

You can go online and do a search for drop ship suppliers, but once you go through each result, how do you know you can trust any of these companies?  You don’t want to collect money from your customers and then pay a drop shipper who keeps the money but never sends out the merchandise.

There are three ways you can find a company you can trust to protect yourself and your customers:  You can check them with the BBB or Better Business Bureau, you can “test” them yourself, or you can use the services of a dropping directory.

Check with the Better Business Bureau…

When someone has a complaint about a business, they can file it with the BBB.  The BBB then lets anyone do a search on any business to see if it has received any complaints.  You should run the drop shippers you’re interested in doing business with through the BBB search to see if there is anything negative people are saying about the company.

Do your own test…

Order an item from the drop shipper yourself as a customer and have it delivered to an address that isn’t the same as your business.  When you receive the package, you’ll know you can trust them.  You can also check for things such as how long it took to get delivered, if it was what you had ordered and if it arrived in good undamaged condition.

Rely on a third party service…

If you want added security in finding an honest and reliable drop ship supplier, you may want to use the services of a third party.  These third parties are membership sites that lists drop shippers who are pre-screened before they are included as one the suppliers that buyers or eBay sellers can trust.  You can take the services of membership sites one step further by ordering from the drop shipper as your own customer to test them.

Now that you know that the secret to looking like a big eBay auction seller is having a reliable drop shipper, there is only one thing left that stands in your way of earning a living online… And that’s to take the information you’ve learned here and apply it now to your own eBay auction business.

Copyright © 2008 by Lee Chan

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